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It all depends on data

Your decisions. Your growth. Your reputation. We're an independent analytics consultancy on a mission to help organisations trust their data and use it more effectively and ethically.

What we believe

Illustration representing our core beliefs

Data deserves specialists

Your data underpins everything you do. It's too important to leave to generalists or off-the-shelf solutions. This work demands people who live and breathe it.

Illustration showing team collaboration and values

Progress beats perfection

Over-planned initiatives are doomed to fail. Start with what matters most. Build something that works. Show value quickly. Then crack on with what's next.

Illustration about long-term thinking and trust

Own the things that matter

Build platforms you control, not subscriptions that enslave you. Your data should be an enduring asset. Black boxes and vendor lock-in turn it into a liability.

Illustration of our commitment to ethical data use

No bias or backhanders

No vendor kickbacks. No channel preferences. No licences to sell. We want what's best for you. And that means you get the unvarnished truth, even when it's uncomfortable.

Meet the team

No account managers getting between you and the experts doing the work. Just seasoned senior specialists ready to obsess over your data.

Claire Wilder

Claire Wilder

Delivery Manager

Dara Fitzgerald

Dara Fitzgerald

Co-founder

Elisa Liu

Elisa Liu

Lead Digital Analyst

Graham Marsh

Graham Marsh

Analytics Consultant

Hugo Jones

Hugo Jones

Analytics Consultant

John Barnes

John Barnes

Analytics Consultant

Katie Kaczmarek

Katie Kaczmarek

Lead Analytics Engineer

Lizzie Boyd

Lizzie Boyd

People Lead

Lowri Lewis

Lowri Lewis

Data & Insights Analyst

Magdalena Pajak

Magdalena Pajak

Analysis Lead

Mark McKenzie

Mark McKenzie

Analytics Consultant

Mark Rochefort

Mark Rochefort

Product Director (Co-founder)

Matthew Hooson

Matthew Hooson

Director of Engineering & Technology

Nasima Khatun

Nasima Khatun

Lead Analytics Consultant

Prasanna Venkatesan

Prasanna Venkatesan

Senior Analytics Engineer

Steven Elliott

Steven Elliott

Managing Director

Victor Sarker

Victor Sarker

Senior Analytics Engineer

Will Hayes

Will Hayes

Marketing Manager

Our values

The principles that shape how we work, who we hire and the kind of company we want to be.

Initiative

We take ownership and act without being asked. We spot what needs doing and do it. We don't hide behind process or insist on perfect information.

Adaptability

Plans change. Requirements shift. New information emerges. We adapt quickly and stay focused on what matters right now, not what's passed.

Support

We're there for each other. We share our knowledge freely. And we make our clients better at what they do, even if that means we're no longer needed.

Find out more about Measurelab

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