#121 Using Dataform and DBT in modern analytics (with Verónica Delgado-Benito at Springer Nature)

In this episode of The Measure Pod, Dara and Matt are joined by Verónica Delgado-Benito to chat through her journey from molecular biology PhD to data analyst at Springer Nature. They cover everything from her time in venture capital at Project A, to the quirks of working in scientific publishing—and what it’s like to swap lab coats for dashboards. They also dig into a recent project we worked on together using Dataform to streamline reporting across Springer’s complex analytics setup.

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Show notes

• More from The Measure Pod
• Sanity over vanity – focusing on metrics that matter (with Ole Bossdorf @ Project A)
• Veronica's LinkedIn
• Streamlining analytics for Springer Nature with GA4 and Dataform

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