Data warehouse as-a-service

Unify your data and unleash the power of advanced analytics with a marketing data warehouse built using Google BigQuery and the Google Cloud Platform. 

Warehouses to go

We architect, build and manage lightning-fast, highly-scalable, cloud-based data warehouses to order.

Get enriched, accurate data in a secure, fully-documented environment that you own and control. Take it away.

Finally, a single view of the customer at your fingertips. Would you like advanced analytics with that?

Your data, your way

Design dashboards and automate reports that equip marketing teams and business stakeholders with up-to-the-minute insight.

Give internal analysts access to high-quality reporting tables, structured to fit the needs of the business.

Write queries using languages like SQL and Python. Or build machine learning models with complete confidence in your data.

A return on analytics

Your data is no longer a liability, it’s a business asset. Let’s put your data to work.

Map user journeys, apply multi-channel attribution models, optimise marketing performance, or calculate customer lifetime value and churn.

Then create new segments and audiences that can be activated through advertising and marketing platforms.

The modern data stack

BigQuery marketing data warehouse architecture

Architected to order

There’s no one-size-fits-all data warehouse.
We design a solution to fit your business needs, budget and internal capabilities.

We first establish a target data schema, then begin the process of extracting, loading and transforming data. It’s as easy as ELT.

Google Analytics data typically forms the foundation, supplemented by additional digital marketing, social media, email, CRM, ERP and point-of-sale data.

Engineered for success

The raw source data is stored and backed up in a data lake. It’s then transformed and integrated into clean, structured reporting tables.

We unit test and validate at every stage, ensuring every step in the process executes in the correct sequence to maintain the integrity of your reporting tables.

A centralised source code repository enables us to track, update and even roll back changes if required.

Dynamic documentation

Our user-friendly admin portal keeps your team aligned and up-to-date.

  • Automated monitoring and error reporting
  • Definitions of metrics, KPIs and the source data they depend on
  • Descriptions of every data field and table
  • Live service status for your datasets and sources
  • Granular cost reporting by individual user and resource

Connect your GA data today

Getting your Google Analytics data into BigQuery is surprisingly easy and costs very little. The benefits are immediate and compelling:

  • Analyse across unlimited custom dimensions and metrics
  • Get around data sampling thresholds
  • Retrospectively apply new goals
  • An opportunity to correct errors and inconsistencies
  • Join user data across multiple sites and apps
  • Build super-fast reports using SQL

More reasons to get GA and BigQuery connected 

Let’s get started

Tell us about your current challenges, future aspirations and internal capabilities – and we’ll propose a solution that fits.