Toot toot… All aboard the Measurelab train!

Mark Rochefort

In the last couple of months we’ve had three new starters and I’d like to give them a little nod of recognition, if I may.

First up is (Doctor) Dave, who joined us as a Data Scientist in the Summer; he popped along to one of our Brighton Analytics meetups and it just went from there. Dave’s background is in terribly clever machine vision stuff – he was recently working in Barcelona (at Universitat Pompeu Fabra) doing Postdoctoral Research involving adaptive image processing algorithms (where he obtained two patents for the use of High Dynamic Range Imaging video processing). And before that he was in California (at UC Berkeley) looking into 3D stereo vision. He holds a PhD in Psychophysics and an MSc in Artificial Intelligence and is now honing his craft by applying his skills to the wonderful world of marketing analytics.

Then we have Aimée, who joined us as an Analytics Consultant a month or so ago. Aimée was at the Body Shop for nearly six years, working as both EMEA Head of Insight & Analytics and as UK E-commerce Analytics Manager (Digital & Ecommerce). A multi-linguist, Aimée has worked in large corporations all over the world, and has a flair for leading insight, data analysis and optimisation programmes that drive outstanding results. And now she’s weaving her magic here with our clients at Measurelab.

And finally, Steve, who joins us as Commercial Director and will be developing and delivering on our growth strategy. At 33, Steve was managing a WPP agency, before founding and growing the digital consulting and services business at MarketOne where he became Partner. Now, alongside his work with Measurelab, Steve is studying a part-time MA in Digital Management, at Hyper Island. He is currently exploring how innovation happens at the intersection of design thinking, digital technology and change management. Careful – he loves a sharpie and post-it note!

So – there you have it. Quite exciting! And if you haven’t already I’m sure you’ll be speaking to these guys soon 🙂

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