Daniel Perry-Reed

Key KPIs, ATM machines and other such nonsense

Something you may or may not be aware of is RAS syndrome (Redundant Acronym Syndrome). This is where an acronym…

The Measure Pod: a podcast from Measurelab

Why?! As of the time of writing, there are over 2 million podcasts and more than 48 million episodes, with…

How data moves between Google Analytics 4, BigQuery and Data Studio

Over the last year or so I have been getting myself familiar with Google Analytics 4 (GA4 - previously App+Web),…

The Measurelab Year of Self Betterment

As Measurelab, we have been running bi-monthly Google Analytics and Google Tag Manager training sessions up in London for nearly…

Data Visualisation with Power BI

Since the recent(ish) announcement of Google Data Studio 360 (Google's answer to Tableau), we wanted to see where Data Studio 360 will fit into…

At Last... Google Analytics 360 Suite

So it's finally happened, Google have brought their enterprise-level analytics offerings together in one neat package: the Google Analytics 360 Suite!…