James Humphreys
![Measurefest blog illustration with a dashboard and superhero](https://www.measurelab.co.uk/wp-content/uploads/2022/01/Measurelab-Blog-Superpower_1200x400-Blog.png)
What is bounce and engagement rate in GA4?
Let’s pop these questions of what bounce and engagement rate exaclty is, but if you’re pressed for (engagement) time, the…
![types of GA4 events](https://www.measurelab.co.uk/wp-content/uploads/2022/05/Analytics-sub_UAGA4-1200x400-Blog.png)
What is Google Analytics 360 (GA360) for GA4?
Google Analytics 360 (GA360) is worth knowing about, especially if you’re using Google Analytics 4 (GA4) to report on a…