You can't buy data strength. You build it.
Google made data strength central at GML 2026 and now measures it in Google Ads. But it is not a setting you switch on. Here is what actually builds it.
Mark Rochefort21 Jun 2026
Blog
Dara Fitzgerald: international analytics conference speaker
Steven Elliott24 April 20151 min read
Dara at ADWorld experience
Last week Dara was speaking at ADWorld Experience, in Bologna, about Enhanced Ecommerce in Google Analytics. On his return, Dara rather sheepishly let slip that he was awarded "Most Voted Speech" for the event. Well done, Dara!
@measurelab @darafitzgerald demonstrating the wonders of enhanced ecommerce analytics #adwexp pic.twitter.com/NmwydFPqmV
— Alan Coleman (@AlanCWolfgang) April 17, 2015
If you would like to book the internationally acclaimed Dara Fitzgerald for your event, wedding or birthday party - contact us today!
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