We help you get the most out of online measurement techniques – eliminating the guess work – to understand what you are doing online and how you can do it better.
Measurelab is a small, yet perfectly formed, independent web analytics consultancy, based in Lewes near Brighton; providing analytics consultation services and products at the cutting edge of digital measurement.
Our services and products incorporate a blend of online technology, digital marketing, and data analysis techniques. Specifically we use Google Analytics, tag management systems, and a bunch of rather neat specialist tools – to deliver custom tracking implementations, reporting dashboards, and analysis.
We help you to use data to understand and improve your performance – in things like websites and digital marketing strategies.
Lord William Thomson Kelvin (1824 – 1907)
… love the reports you’ve created… you’ve done a great job!Etsy.com
Working with Measurelab on our analytics has been a fantastic experience. They quickly identified the problems and gave a detailed explanation on how to fix them. They are responsive and clear and we will be keen to work with them again in the near future.QUBA
Measurelab have helped to bring Google Analytics to life for me. Mark and his team provide an invaluable source of knowledge and support.BreatheHR.com
Thanks again for your work on this, you’ve been fantastic!CIPD
Dara and Mark met in 2010 at the Google campus in Mountain View, California – while attending the annual Google Analytics Summit.
Prior to co-founding Measurelab, Dara was Head of Insight & Analytics at Fresh Egg – and Mark was Head of Technology at Harvest Digital (as well as running his own web business, Playlab).
Measurelab was born in 2013.