An international super-star is born
Last week Dara was speaking at ADWorld Experience, in Bologna, about Enhanced Ecommerce in Google Analytics. On his return, Dara rather sheepishly let slip that he was awarded “Most Voted Speech” for the event. So well done him!
@measurelab @darafitzgerald demonstrating the wonders of enhanced ecommerce analytics #adwexp pic.twitter.com/NmwydFPqmV
— Alan Coleman (@AlanCWolfgang) April 17, 2015
If you would like to book the internationally acclaimed Dara Fitzgerald for your event, wedding or birthday party – contact us today!
Written by
Mark Rochefort
Mark is the Managing Director of Measurelab overseeing a team of keen, lean analytics experts. Mark has been working in digital since the 90s. He has a technical management background – having worked in senior techie roles in digital media and marketing.

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Further reading
Enhanced Ecommerce & Data Import – #BrightonSEO slides
On Friday the Measurelab team attended BrightonSEO and I did a talk on two exciting features of GA: Enhanced Ecommerce and…
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Migrating to Enhanced E-Commerce in “5 Easy Steps”
If you are anything like me, you will have seen the fandangled new “enhanced” e-commerce reports that are starting to…
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Why move to GA4? Because your current data may not be quite as good as you think
Be warned: the risk of sticking with your current Google Analytics implementation may well be greater than any costs associated with the "migration" to GA4.
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