GA segments
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Audience activation in 5 simple steps
Amidst news of cookies crumbling and third party cookies eventually becoming obsolete, there is even more emphasis on identifying visitors…
![Landing Pages Report](https://www.measurelab.co.uk/wp-content/uploads/2016/09/Landing-Page-efficio-blu2.jpg)
Bounce rate vs. Exit rate part one
Many companies consider a high bounce rate an issue that needs to be addressed quickly. Others support a high bounce…
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Enhanced Ecommerce & Data Import - #BrightonSEO slides
On Friday the Measurelab team attended BrightonSEO and I did a talk on two exciting features of GA: Enhanced Ecommerce and…
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Cart Abandonment Segments - GA Screencast
The new segment builder in GA (available to all users now!) offers one major improvement to the previous Advanced Segments…