Google BigQuery
How to access BigQuery data from server-side GTM (via Firestore)
This solution allows for data, contained within BigQuery to be queried and stored in Firestore where it can then be…
How to build an interactive GA4 BigQuery data schema
What and why? One of the great features of Google Analytics 4 (GA4) is the ability to pass data into…
GA4 BigQuery export schema
I've always found the GA360 interactive schema from E-Nor (now Merkle - Cardinal Path) by Justin Marciszewski to be a…
Getting started with Google BigQuery
What exactly is Google BigQuery? As you might imagine, Google has A LOT of data: device installation data, crash reports,…