#102 Data is a road trip, not a destination
In this week's episode of The Measure Pod, Dan and Bhav discuss the concept of treating data as a journey, not just a destination.
Will Hayes-
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#101 Daralytics (with Dara Fitzgerald @ Measurelab)
In this week's episode of The Measure Pod it's the end of an era as we bid farewell to our fellow co-host, Dara Fitzgerald.
Will Hayes-
#99 AI in Self-Serve Analytics (with Gaurav Tiwari @ Spotify)
In this week's episode of The Measure Pod we spoke with Gaurav Tiwari, ex-Meta, currently working as an Engineering Manager at Spotify.
Will Hayes-
#92 Christmas Special: Year in review and predictions for 2024
In this week's episode of The Measure Pod, it's our Christmas special! Dan and Bhav discuss the highs and lows of the past year, and predictions for 2024.
Will Hayes-
#84 The future of product analytics tools
Join Dan, Dara and Bhav discuss the future of product analytics tools and the intersection between product analytics and marketing analytics.
Daniel Perry-Reed-
#83 GA is dead, long live GA!
In this week's episode of The Measure Pod, Dan, Dara and Bhav delve deep into the transition from Universal Analytics (UA) to Google Analytics 4 (GA4).
Daniel Perry-Reed-
Getting started with Plotly Dash
This blog post is a brief introduction to Plotly Dash and a short tutorial to learn how to build a custom visualisation. For this tutorial, you will need some basic knowledge of Python, HTML and JavaScript. This article will focus on locally building and visualising your graph. What is Plotly Dash? Let’s start with the basics: what is Plotly Dash? Dash is a Python framework created by Plotly to render interactive dashboards which can also be hosted online, by using just Python. Dash has both
Natalia Rizzi-
#81 Marketing vs. product analytics
Dan and Dara kick off a new season of The Measure Pod by introducing Bhav Patel as a guest co-host and discussing all things marketing and product analytics.
Daniel Perry-Reed-
#78 Sessionization is back baby!
This week Dan and Dara chat about the slow but steady move in Google Analytics 4 (GA4) towards reintroducing older session-based metrics.
Daniel Perry-Reed-
#77 All things SA360, DV360, CM360 and GA4 (with Alexis Nicolas @ brīt klik)
This week Dan and Dara are joined by Alexis Nicolas from brīt klik. They discuss the reasons why companies would want to move beyond just using Google Ads to use the GMP, and where GA fits into this.
Daniel Perry-Reed-
#76 The end of rules-based attribution is nigh!
This week Dan and Dara are back solo this week to talk about the recent news from Google that they are removing most of the rules-based attribution models from GA and Google Ads.
Daniel Perry-Reed-
#72 A conversation on BigQuery and GA4 (with Johan van de Werken @ GA4BigQuery.com and New10)
This week Dan and Dara are joined by Johan van de Werken, creator of GA4BigQuery.com. They chat about how GA4BigQuery started and where it's going, how Johan moved from letters to numbers.
Daniel Perry-Reed-
#71 The Universal Analytics demise timeline and GA4’s latest updates
This week Dan and Dara are once again running solo, to discuss the Universal Analytics (UA) sunset timeline and when you should have Google Analytics 4 in place.
Daniel Perry-Reed-
#69 Dry your eyes, say your goodbyes, another one dies, it’s Google Optimize!
This week Dan and Dara talk about the very recent announcement that Google Optimize will be sunset on 30th September 2023.
Daniel Perry-Reed-
#66 Our 2023 predictions for the analytics industry
This week Dan and Dara are chatting about what they think will change in the analytics industry in 2023.
Daniel Perry-Reed-
#64 The Measure Pod 2022 in review
This week Dan and Dara take a look back across The Measure Pod in 2022 and share some numbers and statistics of how it's been going. They also each share their top 5 episodes of the year, and compare notes.
Daniel Perry-Reed-
#63 Safari is at it again - capping 1P cookie lifetimes and redefining 3rd party!
This week Dan and Dara discuss the recent changes announces from Apple on the way they will be copping 1st party cookie lifetimes - even if being being set via server-side GTM.
Daniel Perry-Reed-
#60 The inevitable… Google postpones sunsetting GA360
This week Dan and Dara discuss the recent announcement that the sunsetting of GA360 has been pushed back 9 months to the 1st July 2024.
Daniel Perry-Reed-