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Google BigQuery data warehouse, SQL queries, and analytics data processing (185 posts)
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If you've been using Looker Studio (formerly Data Studio) to build GA4-based reports and dashboards, you might have noticed that they have started to break. Here's some information about a recent change Google Analytics has made that has caused these errors.
There’s no one-size-fits-all approach to building an analytics team, but there are four types of people you should look for to advance your in-house analytics capabilities.
This week Dan and Dara discuss the recent announcement that the sunsetting of GA360 has been pushed back 9 months to the 1st July 2024.
MeasureFest is an analytics conference, part of brightonSEO. Katie ran a talk this year all about how BigQuery should be your friend when migrating over to Google Analytics 4, like it or not!
Just because your SQL has run without any errors, it does not mean it's error free! Here's some tips on how to aviod the most common to make mistakes and issues.
This week Dan and Dara are joined by JJ Reynolds to chat about the recent rebranding of Data Studio to Looker Studio and what it means for the rest of us.
This week Dara is joined by fellow Measurelabber Katie to discuss her recent talk at MeasureFest (part of brightonSEO). They run through the talk content around why everyone using GA4 should get onboard with BigQuery.
This week Dan and Dara reflect on the current state of play with Google Analytics 4 (GA4), with migrations being a hot topic at the moment for Measurelab.
This week Dan and Dara chat with Jim Sterne and chat about the Digital Analytics Association and his long and illustrious career in digital.
This week Dan and Dara chat with Rick Dronkers to talk everything privacy - from compliance and GDPR, to Schrems and Google's stance.
Did you know the default data retention period in GA4 is set to 2 months? Don't lose the ability to report and explore - change your data retention settings today.
This week Dan and Dara chat about assessing the need for Google Analytics 360 in a GA4 world.
This week Dan and Dara chat about some new cookie settings released in Google Analytics 4.
This week Dan and Dara are joined by Snowplow's Jordan Peck to chat shop about what Snowplow is, how and where it's used, and the differences between Google Analytics.
This week Dan and Dara discuss the differences in setting up and using the data from Google Analytics on apps versus websites.
This guide details the steps to be able to augment server-side GTM tags with data stored in BigQuery before they are sent to their endpoints.
Setting up the Google Cloud Platform (GCP) so that you can export the data from Google Analytics 4 (GA4) can often be confusing, and the documentation from Google can be a bit vague. This guide walks through all the steps to get it set up correctly, and enable the GA4 exports.
This week Dan and Dara dive into the world of data retention and the somewhat secret setting that is in Google Analytics 4 and Universal Analytics alike.