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Data privacy, GDPR, consent management, and compliance (130 posts)
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A reflection on the year gone by and how far we’ve come as a company and team. From taking over the north, growing the team, and an ever growing GA4 and sGTM appetite, this is the time to give ourselves a big pat on the back.
This week Dan and Dara discuss the recent changes announces from Apple on the way they will be copping 1st party cookie lifetimes - even if being being set via server-side GTM.
This week Dan and Dara are joined by Rowenna Fielding "a warrior on the front line of the fight to defend humanity's rights and freedoms in an increasingly tech dystopia", and helps organisations stitch together technology, law and humanity to make stuff work the way they want it to.
Google's Consent Mode is quickly becomming an essential part of any GTM setup. Here are some questions you need to answer before you decide to ‘turn it on’.
This week Dan and Dara discuss the recent announcement that the sunsetting of GA360 has been pushed back 9 months to the 1st July 2024.
This week Dan and Dara are joined by Stacey Harper, a fellow GA4 expert and trainer! They discuss war stories, hidden features and the huge importance of a migration strategy/plan for migrating to GA4.
This week Dan and Dara are joined by JJ Reynolds to chat about the recent rebranding of Data Studio to Looker Studio and what it means for the rest of us.
This week Dan and Dara reflect on the current state of play with Google Analytics 4 (GA4), with migrations being a hot topic at the moment for Measurelab.
This week Dan and Dara chat with Jim Sterne and chat about the Digital Analytics Association and his long and illustrious career in digital.
This week Dan and Dara chat with Rick Dronkers to talk everything privacy - from compliance and GDPR, to Schrems and Google's stance.
Did you know the default data retention period in GA4 is set to 2 months? Don't lose the ability to report and explore - change your data retention settings today.
This week Dan and Dara chat about some new cookie settings released in Google Analytics 4.
This week Dan and Dara are joined by Snowplow's Jordan Peck to chat shop about what Snowplow is, how and where it's used, and the differences between Google Analytics.
This week Dan and Dara are joined by Richard Fergie to chat all about forecasting with machine learning models, and the flaws in Google Analytics 4's machine learning approach to watch out for.
This week Dan and Dara dive into the world of data retention and the somewhat secret setting that is in Google Analytics 4 and Universal Analytics alike.
This week Dan and Dara discuss the latest Google Analytics 4 release of behavioural modelling with consent mode - possibly the biggest single update to Google Analytics ever!
In May 2022, it was the 10th anniversary of MeasureCamp London and a few of us Measurelabbers headed out for a Saturday of analytics discussions, debates and fun!
This week Dan and Dara are joined by Edward Upton to talk about how Littledata are approaching GA4 with all of their ecommerce clients across Shopify and BigCommerce.