#65 Apple rolls out SKAdNetwork 4.0 (with Luisa Del Maschio @ Jellyfish)
This week Dan and Dara are joined by Luisa from Jellyfish to help make sense of the recent SKAdNetwork 4.0 release from Apple.
Daniel Perry-Reed-
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Google Analytics, Google Tag Manager, Server-side Tagging and Privacy
301 posts on Google Analytics, Google Tag Manager, Server-side Tagging and Privacy
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#64 The Measure Pod 2022 in review
This week Dan and Dara take a look back across The Measure Pod in 2022 and share some numbers and statistics of how it's been going. They also each share their top 5 episodes of the year, and compare notes.
Daniel Perry-Reed-
2022: Measurelab’s year in review
A reflection on the year gone by and how far we’ve come as a company and team. From taking over the north, growing the team, and an ever growing GA4 and sGTM appetite, this is the time to give ourselves a big pat on the back.
Dara Fitzgerald-
#63 Safari is at it again - capping 1P cookie lifetimes and redefining 3rd party!
This week Dan and Dara discuss the recent changes announces from Apple on the way they will be copping 1st party cookie lifetimes - even if being being set via server-side GTM.
Daniel Perry-Reed-
Why you should consider Cloud Run for server-side GTM
Why is exploring Cloud Run as an alternative to App Engine for sGTM instance provision now recommended? And what we found in terms of cost and stability.
Matthew Hooson-
#62 Debunking common cookie consent, GDPR and ePrivacy myths (with Rowenna Fielding @ Miss IG Geek)
This week Dan and Dara are joined by Rowenna Fielding "a warrior on the front line of the fight to defend humanity's rights and freedoms in an increasingly tech dystopia", and helps organisations stitch together technology, law and humanity to make stuff work the way they want it to.
Daniel Perry-Reed-
#61 WTF Google?! GA4’s Data API quotas are breaking things!
Dan and Dara are back, and this week are discussing the recent update from Google Analytics where they are now enforcing their Data API quotas.
Daniel Perry-Reed-
GA4's Data API quotas are breaking Looker Studio reports
If you've been using Looker Studio (formerly Data Studio) to build GA4-based reports and dashboards, you might have noticed that they have started to break. Here's some information about a recent change Google Analytics has made that has caused these errors.
Dara Fitzgerald-
Dream team: the 4 people you need on your digital analytics team
There’s no one-size-fits-all approach to building an analytics team, but there are four types of people you should look for to advance your in-house analytics capabilities.
Steven Elliott-
What to consider when considering Consent Mode
Google's Consent Mode is quickly becomming an essential part of any GTM setup. Here are some questions you need to answer before you decide to ‘turn it on’.
Matthew Hooson-
#60 The inevitable… Google postpones sunsetting GA360
This week Dan and Dara discuss the recent announcement that the sunsetting of GA360 has been pushed back 9 months to the 1st July 2024.
Daniel Perry-Reed-
#59 Digital accessibility in social media and analytics (with Ellen Cole @ Little Seed Group)
This week Dan and Dara are joined by Ellen Cole - an award-winning Marketing, PR and Social Media marketer with a focus on inclusivity and accessibility in digital.
Daniel Perry-Reed-
#58 In the GA4 trenches (with Stacey Harper @ Sharper Digital)
This week Dan and Dara are joined by Stacey Harper, a fellow GA4 expert and trainer! They discuss war stories, hidden features and the huge importance of a migration strategy/plan for migrating to GA4.
Daniel Perry-Reed-
MeasureFest 2022: why GA4 means you should get on board with BigQuery
MeasureFest is an analytics conference, part of brightonSEO. Katie ran a talk this year all about how BigQuery should be your friend when migrating over to Google Analytics 4, like it or not!
Katie Kaczmarek-
#57 Who you Lookering at? (with JJ Reynolds @ LookerStudio.VIP)
This week Dan and Dara are joined by JJ Reynolds to chat about the recent rebranding of Data Studio to Looker Studio and what it means for the rest of us.
Daniel Perry-Reed-
#56 Why GA4 means you need to get on board with BigQuery - MeasureFest (with Katie Kaczmarek @ Measurelab)
This week Dara is joined by fellow Measurelabber Katie to discuss her recent talk at MeasureFest (part of brightonSEO). They run through the talk content around why everyone using GA4 should get onboard with BigQuery.
Daniel Perry-Reed-
#55 BREAKING changes in the GA4 Data API
This week Dan and Dara react and discuss the recent announcement of the schema changes in the Google Analytics 4 (GA4) Data API.
Daniel Perry-Reed-
#54 The current state of play with GA4
This week Dan and Dara reflect on the current state of play with Google Analytics 4 (GA4), with migrations being a hot topic at the moment for Measurelab.
Daniel Perry-Reed-